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Facebook video size (Meta ad spec)
These are Meta's published ad specs; Meta doesn't publish separate organic limits.
Max video length/size (Meta Ads Guide, ad spec): 1 second to 241 minutes; max 4 GB. Verified 2026-10-16 from the official Facebook page.
| Spec | Value | Source | Last verified |
|---|---|---|---|
| Max video length/size (Meta Ads Guide, ad spec) | 1 second to 241 minutes; max 4 GB From Meta Ads Guide for Facebook feed video ads — not an organic upload limit. Meta still gives no numeric limit for organic Reels. | official page | Verified |
FAQ
How long and how big can a Facebook feed video ad be?
Max video length/size (Meta Ads Guide, ad spec): 1 second to 241 minutes; max 4 GB. Source: Facebook's official help page, last verified 2026-10-16. These are Meta's published ad specs; Meta doesn't publish separate organic limits.
Where does this number come from?
These are Meta's published ad specs; Meta doesn't publish separate organic limits. It is quoted from Facebook's official page (linked in the table) and was last checked on 2026-10-16. We do not use third-party guides; see our methodology.